#blaystudio presents

“Made In America: Success Stories From The Diaspora”
Saturday, April 19th 2014
NYC location to be announced

ABOUT #blaystudio

#blaystudio is an intimate workshop series targeted at young, aspiring creatives; particularly
those interested in media, fashion and beauty. It is founded by Hello! Nigeria  magazine 
Editor-­in-­Chief and Syracuse University Fashion & Beauty Journalism Professor, Zandile Blay. 
Blay is formerly of Seventeen, Essence, and Paper magazines,  amongst others.


From Ghana to Sierra Leone to South Africa, today’s creative industry is propelled by 
professionals from across the diaspora. In this day­-long workshop, students get an intimate 
glimpse at the professional and personal journey of a select group of these leading lights. 
Through a series of question & answer sessions, prepared presentations and a private dinner, 
students will learn about the creatives’ process of “making it in America” and glean insightful 
lessons for their own journey. 

Haven is an elegant and stylish template with a focus on clean, subtle design elements.


Africana Studies Professor at Drexel University, Author and Producer

As Africana Studies Professor at Drexel University, Dr. Yaba Blay constantly pushes the envelope in dialogue about race and gender. As a researcher and ethnographer, she uses personal and social narratives to disrupt fundamental assumptions about cultures and identities. As a cultural worker and producer, she uses images to inform consciousness, incite dialogue, and inspire others into action and transformation. Blay received her B.A. in Psychology (Cum Laude) from Salisbury State University, M.Ed. in Counseling Psychology from the University of New Orleans, and M.A. and Ph.D. in African American Studies from Temple University with a Graduate Certificate in Women’s Studies. She is currently co-Director and Assistant Teaching Professor of Africana Studies at Drexel University. Blay is also the publisher and Editor-in-Chief of BLACKprint Press. Blay is a speaker during the Dine & Dialogue portion of #blaystudio.

Brand Director for NIKE

Stanley Lumax began his career at multicultural advertising pioneer Chisholm Mingo, where he developed diversity campaigns for clients ranging from Texaco to Target and Denny’s. Lumax then joined Wieden+Kennedy, where he spent time working on the Nike NYC brand. During that time, Nike also engaged him as the lead photographer to shoot the heralded “The City Is Watching” campaign for all three years of its existence. Joining Anomaly in 2007, Lumax led all basketball and skate initiatives for Converse, as well as leveraged his passion in music and basketball to help develop platforms such as Converse’s “3 Artist 1 Song” and “Band of Ballers” – which evolved from a one-off campaign to branded content on MTV2. Currently Brand Director for Nike, Stanley Lumax brings his amazing photographer’s eye to the process and the product. Lumax is a speaker for #CultivatingYourCreativeEye Masterclass.

Entertainment Editor of ESSENCE.com and Founder of AfriPOP!

Yolanda Sangweni is a South-African born writer and editor. She’s the current entertainment editor of ESSENCE.com, and founder of AfriPOPmag.com, an online magazine highlighting contemporary African youth culture, music, fashion and film from an Afropolitan perspective. She has written for ESSENCE, Time Out New York, Page Six Magazine, O: The Oprah Magazine (South Africa), True Love and Glamour. She is also a singer/songwriter signed to Sony ATV, currently experiencing the turbulent, but thrilling, grind of working on an EP of her original work. Sangweni is a speaker for #BalancingYourPassionandProfession Masterclass.

Wardrobe Stylist of The Wendy Williams Show and Fashion Editor

As wardrobe stylist for The Wendy Williams Show, Memsor Kamarake brings the force of decades of experience as a noted fashion editor and stylist. Previously, he’s worked with publications like Paper, Nylon and ESSENCE. Kamarake is a speaker for the #ArtOfStyling Masterclass.

Film Critic for The Huffington Post and IndieWire

As a noted film critic for Indiewire, Huffington Post and Slant, to name a few, Zeba Blay has contributed to the growing dialogue on film and race. She is an alumn of The New School. Blay is a speaker during the Dine & Dialogue portion of #blaystudio.

Editor-in-Chief of HELLO! Nigeria

As Editor-in-Chief of HELLO! Nigeria, Zandile Blay has been instrumental in changing the media landscape in West Africa. In addition, Blay is Fashion & Beauty Journalism Adjunct Professor at Syracuse University and a seven year columnist for The Huffington Post.


9 to 11 a.m
masterclass with: South Africa’s Yolanda Sangweni, entertainment editor ESSENCE magazine

“balancing your passion with your profession”

12 to 2 pm
masterclass with: Sierra Leone’s Memsor Kamarake, stylist, the Wendy Williams show & former fashion director, VIBE magazine

“the art of styling”

3 to 5 pm
masterclass with: Ghana’s Stanley Lumax, brand director NIKE

“cultivating your creative eye”

7 to 10 pm
dinner & dialogue: a conversation among sisters with the the Blay sisters: noted author &
activist, Dr. Yaba Blay; Indiewire.com Film Critic, Zeba Blay; fashion & journalism professor, Zandile Blay

“supporting your creative family”

Course Fee

$20 Day Pass
*3 Masterclass Workshops

Cocktails & Conversation[Invite Only]
* Drinks and light bites for our Dine & Dialogue

Thank you for your amazing support!


For Inquiries, contact Kadia Blagrove at kb@blaydigitalmedia.com


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The good: we received an overwhelming amount of RSVP’s that wowed – and warmed our hearts.

The bad: our planned venue for tomorrow’s event is no longer adequate. As a result, we have to postpone #madeinamerica14 and make time to select a venue that can handle the size and spirit of our planned workshop.

The beautiful: our brand new date and venue will soon be announced. Follow and stay tuned to @blaystudio on Twitter and Instagram for the special announcement. Your fees have not been processed, so if you’d like your refund, simply write kb@blaydigitalmedia.com – and your money will be promptly returned.

We remain grateful and humbled by your support and look forward to seeing you in person at our upcoming studio session.


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